Financial services marketing that builds trust before the first conversation.
People choose who to speak to based on who they trust. We help financial services brands show the people, the expertise and the story behind the name, across multiple channels.
You've got the expertise. But it's not clear across your brand yet.
Financial services is a crowded market where most brands say the same things in the same way. Generic posts do not build a relationship.
The businesses that stand out put real people on camera, explain things clearly and show up consistently. That is a creative and strategic job as much as a marketing one.
Strategy, production and social, in one place.
Creative strategy.
We define how your brand should sound and look, and what story to tell, so your content is consistent on every platform.
Video and content production.
Team interviews, explainers, event coverage and short form social video, shot properly and made to be reused.
Social media.
A planned presence across your channels that keeps your brand visible and your people recognisable.
Websites and 360 marketing.
Pages built to turn trust into enquiries, with organic and paid working together.
Case study
Four years as an extension of the Word On The Street team.
Word On The Street is a financial services brand, and ours is a long running partnership, four years and counting. We have grown into an extension of their team, keeping the brand's story consistent across every platform.
What we delivered:
Four years and counting
Highlights
- Four years of continuous partnership
- Team and studio content and partner features
- A clear presence that continues to attract new clients and assists with hiring the right people.
“We've had the pleasure of working with Adam and the Avela team for the past four years, and they have become a trusted extension of our business.”
A process that fits how financial services works.
Conversation.
We learn about your business, your audience and what you can and cannot say.
Story and plan.
We agree your positioning, creative strategy and a production plan, with review points built in for your approvals.
Production and consistency.
We shoot, edit and publish on a regular rhythm, then review what is working and adjust.
Built for brands that rely on trust.
Mortgage and commercial finance brokers, specialist lenders, advisers, accountants and fintech businesses.
FAQs
Financial promotions have strict rules, and your compliance team or adviser has the final say on what you publish. We build approval steps into the production plan and work to your sign-off process. [Confirm this wording matches how you work.]
Yes. We plan content and review stages around your compliance requirements.
People on camera, clear explanations, partner and event features, and consistent short form video. We will recommend a mix once we understand your audience.
Both. Many clients start with a single shoot and move to an ongoing retainer once they see the results.
Yes, and we work with brands across the UK.